lanvin’s “real people” campaign

This Fall, Lanvin decided to exchange a typical model line-up for a selection of individuals with a broad range of diverse genders, ethnicity and ages. Casting real people, Lanvin’s 2012 “models” range from a stylish young teenager to an 82 year old former showgirl (above).

In a behind the scenes video of the campaign shoot, each model chats a bit about their background while simultaneously being shown in the context of their ad.  The combination is endearing, lovely, and everything that is amazing about Lanvin. Meet the Lanvin “models” here.

photos: Lanvin